CHEFS A-Z
A selection of the best chefs and sandwich shops have been invited to create a never-seen-before sarnie each over one deliciously packed weekend. We have a different lineup for each day.
BEN LIPPETT
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Ben is a cook, food writer, recipe developer, and co-founder of Dr Sting's Hot Honey. Having spent years working at a spate of restaurants in the UK and Australia – including a brief but rewarding stint at a butcher's – Ben made the leap to food media. You'll now find him hosting dinners, writing recipes and at the helm of How I Cook, a weekly newsletter giving keen home chef's a guide to tips, seasonal home cooking and culture recs.
Instagram: @dinnerbyben
BIG SANDWICH ENERGY
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Sandwich lovers Helen Graves and Jon Parry have united over their passion for things in bread. They’ll bring bold flavours, party vibes and most importantly: BIG SANDWICH ENERGY.
Instagram: @foodstories
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THE BLACK PIG
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With backgrounds in street food and a love of big flavours - Nick and Tessa started The Black Pig in 2019 with a single goal to make the best sandwich around. Based at Borough Market, they are champions of the slow food movement and source ingredients accordingly. Pulling BBQ influence from Nick’s time in the southern states and time scouring NYC for the best subs on offer, the sandwiches deliver a balanced bite with unique flavours.
Instagram: @theblackpig_ldn
THE BODEGA
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The Bodega is a New York inspired Sandwich shop based on Norwich Market. Run by Chef Edd Watkinson it offers a variety of different sandwiches with flavour combinations from around the world. The Bodega has been open for a little under 2 years now and has expanded into pop ups in other local businesses and at events. In 2023 The Bodega won best newcomer in The East of England Food & Drink awards.
Instagram: @bodega175_norwich
BROSS BAGELS
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Mama Bross brought Montreal’s bagels to Scotland and escalated the sandwich scene to a HOLE new level.
Instagram: @bross_bagels
THE CHEESE TRUCK
Instagram: @thecheesetruck
DEENEY'S
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Deeney’s was born in an East London market stall back in 2012 and thrives under the husband and wife team, Patrick and Carol. The inspiration for Deeney’s grew organically from a proud Scottish heritage and the nostalgia of Carol Deeney's childhood spent in her mother’s cafe in the northeast of Scotland.
Today Deeney's have locations in Leyton, Walthamstow, Thailand and Japan. They’ve stayed true to our roots and still maintain our Saturday market stall on Broadway Market.
Instagram: @deeneys
HAPPY ENDINGS
​
Terri Mercieca is an ice cream maker, chocolatier, dessert chef and the founder of Happy Endings LDN, a dessert business made famous by their signature ice-cream sandwich. As a chef, desserts have always been Terri’s thing.
In 2014, she put down roots in London and founded Happy Endings LDN – since then, she has won the YBF Baking Award and been nominated for CODE Hospitality’s Most Influential Women in Food 2023. She also regularly contributes dessert recipes to food magazines and appears on TV, most recently MasterChef Youth.
​
Instagram: @happyendingsldn
KÊU
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Kêu deli is London’s destination for authentic Saigon-style street food and after 15 successful years in the business, has become the go-to sub spot for original Vietnamese Banh Mi for hungry customers. Delivering the original goodness day through night Kêu Banh Mi brings saucy, fresh, spicy, sticky flavour in every bite.
​
Instagram: @keudelilondon
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LIAM BARKER
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Liam Barker began his culinary career at London’s Corrigan’s Mayfair, known for their bold flavors and refined riffs on traditional British cooking. Upon departing Corrigan’s, Liam started his own Caribbean food pop-up concept showcasing his food, heavily influenced by Trinidad & Tobago, Barbados and the Colombian coast, across London and Stockholm. He manages this as well as his brand @chef.liam, and his latest project 'food education' on youtube where his goal is to teach how we can all be more sustainable in our use of food, as well as bridge the gap in food education.
​
Instagram: @chef.liam
CHEFS A-Z
A selection of the best chefs and sandwich shops have been invited to create a never-seen-before sarnie each over one deliciously packed weekend. We have a different lineup for each day.
BEN LIPPETT
​
Ben is a cook, food writer, recipe developer, and co-founder of Dr Sting's Hot Honey. Having spent years working at a spate of restaurants in the UK and Australia – including a brief but rewarding stint at a butcher's – Ben made the leap to food media. You'll now find him hosting dinners, writing recipes and at the helm of How I Cook, a weekly newsletter giving keen home chef's a guide to tips, seasonal home cooking and culture recs.
Instagram: @dinnerbyben
BIG SANDWICH ENERGY
​
Sandwich lovers Helen Graves and Jon Parry have united over their passion for things in bread. They’ll bring bold flavours, party vibes and most importantly: BIG SANDWICH ENERGY.
Instagram: @foodstories
THE BLACK PIG
​
With backgrounds in street food and a love of big flavours - Nick and Tessa started The Black Pig in 2019 with a single goal to make the best sandwich around. Based at Borough Market, they are champions of the slow food movement and source ingredients accordingly. Pulling BBQ influence from Nick’s time in the southern states and time scouring NYC for the best subs on offer, the sandwiches deliver a balanced bite with unique flavours.
Instagram: @theblackpig_ldn
THE BODEGA
​
The Bodega is a New York inspired Sandwich shop based on Norwich Market. Run by Chef Edd Watkinson it offers a variety of different sandwiches with flavour combinations from around the world. The Bodega has been open for a little under 2 years now and has expanded into pop ups in other local businesses and at events. In 2023 The Bodega won best newcomer in The East of England Food & Drink awards.
Instagram: @bodega175_norwich
BROSS BAGELS
​
Mama Bross brought Montreal’s bagels to Scotland and escalated the sandwich scene to a HOLE new level.
Instagram: @bross_bagels
THE CHEESE TRUCK
Instagram: @thecheesetruck
DEENEY'S
​
Deeney’s was born in an East London market stall back in 2012 and thrives under the husband and wife team, Patrick and Carol. The inspiration for Deeney’s grew organically from a proud Scottish heritage and the nostalgia of Carol Deeney's childhood spent in her mother’s cafe in the northeast of Scotland.
Today Deeney's have locations in Leyton, Walthamstow, Thailand and Japan. They’ve stayed true to our roots and still maintain our Saturday market stall on Broadway Market.
Instagram: @deeneys
HAPPY ENDINGS
​
Terri Mercieca is an ice cream maker, chocolatier, dessert chef and the founder of Happy Endings LDN, a dessert business made famous by their signature ice-cream sandwich. As a chef, desserts have always been Terri’s thing.
In 2014, she put down roots in London and founded Happy Endings LDN – since then, she has won the YBF Baking Award and been nominated for CODE Hospitality’s Most Influential Women in Food 2023. She also regularly contributes dessert recipes to food magazines and appears on TV, most recently MasterChef Youth.
​
Instagram: @happyendingsldn
KÊU
​
Kêu deli is London’s destination for authentic Saigon-style street food and after 15 successful years in the business, has become the go-to sub spot for original Vietnamese Banh Mi for hungry customers. Delivering the original goodness day through night Kêu Banh Mi brings saucy, fresh, spicy, sticky flavour in every bite.
​
Instagram: @keudelilondon
LIAM BARKER
​
Liam Barker began his culinary career at London’s Corrigan’s Mayfair, known for their bold flavors and refined riffs on traditional British cooking. Upon departing Corrigan’s, Liam started his own Caribbean food pop-up concept showcasing his food, heavily influenced by Trinidad & Tobago, Barbados and the Colombian coast, across London and Stockholm. He manages this as well as his brand @chef.liam, and his latest project 'food education' on youtube where his goal is to teach how we can all be more sustainable in our use of food, as well as bridge the gap in food education.
​
Instagram: @chef.liam
MONDO SANDO
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Mondo Sando began with Jack and Viggo, two best pals who started slinging subs to those in the know in SE5 over the pandemic. By April 2021 they were based out of Camberwell’s Grove House Tavern, and now they’re opening their own cafe. The food is always changing but the goal remains the same - stacked sandos made with eclectic ingredients, bold flavours and a big hit of creativity.
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Instagram: @mondo.sandwiches
PICNIC DELI
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Picnic Deli was born in early 2023, in Margate’s up & coming Cliftonville neighbourhood. Owners Rose & Magnus handpick the selection of cheeses & provisions, wines and beers, while the compact kitchen knocks out freshly-baked bread and pastry goods every day. It’s the sandwiches, however, that are really getting people talking. We’ve lost count of the number of people who've said we've fed them the best sandwich of their life.
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Instagram: @picnicdeli_margate
POPHAMS
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We're a North and East London based artisanal bakery and restaurant specialising in laminated dough and hand shaped pasta, however we also love a sandwich! We offer a delicious wide range of toasties, tartines and sandwiches using our house made breads.
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Instagram: @pophamsbakery
ROGUES
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Nestled next door to our restaurant Rogues, our charming little conservatory, home to our wood fire sandwich shop has taken hold of Hackney Road. Alongside our Head Chef Alex we have crafted the perfect pairing by combining our signature chewy, charred, wood-fired rolls with the finest seasonal British and European produce, artisan charcuterie, and wood-fire roasted joints. We bake all of our bread in-house, every day, using our wood fire oven. Made with regeneratively farmed British and French flour from Wildfarmed and a certified MSC mix of British Wood, our bread boasts a chewy, airy texture with a delicate, crisp, charred crust.
​
Instagram: @rogue_sarnies
RUBEN'S REUBENS
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Ruben Dawnay rose from the lockdown ashes by setting out to smoke meats and home-cured fish from the garden of his parents' Brixton abode. Paying homage to his Polish-Jewish heritage, Ruben’s Reubens was born. Since then, Ruben has been recognised by CODE Hospitality as one of their 30 under 30 rising stars to watch, dominated several pop-ups across the city, mastered the meal kits trend and slung tacos at Meatopia 2022 and for Delli.Market.
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Instagram: @rubens.reubens
SNACKBAR
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Freddie Janssen decided to make her passion for food full-time and took on a role as marketing and PR manager for World’s 50 Best restaurant Lyle’s, working alongside chef founder James Lowe and his business partner John Ogier. After five years with Lyle’s, Freddie made the leap to pursue her own solo venture, launching a successful crowdfunding campaign in order to open her first bricks and mortar site, Snackbar, in August 2019.
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Instagram: @snackbarlondon
CHEFS A-Z
A selection of the best chefs and sandwich shops have been invited to create a never-seen-before sarnie each over one deliciously packed weekend. We have a different lineup for each day.
BADA BING SANDWICH DELI​
Bada Bing is a popular sandwich deli in the heart of Manchester city centre, founded by Sam Gormally and Josh Urpi—two local lads who met a decade ago while attending university in this very city. With a Sopranos-inspired name, they’ve been serving up Italian-American style sandwiches to the masses for several years now. After a brief break, they reopened in September last year in their very own spot in the Northern Quarter, featuring both indoor seating and soon-to-be outdoor seating. With their ‘open until it’s all gone’ approach, they often sell out, and it’s safe to say Bada Bing has become a household name in a city already known for its frenzied food scene.
Instagram: @badabingsandwichdeli
THE BODEGA
​
The Bodega is a New York inspired Sandwich shop based on Norwich Market. Run by Chef Edd Watkinson it offers a variety of different sandwiches with flavour combinations from around the world. The Bodega has been open for a little under 2 years now and has expanded into pop ups in other local businesses and at events. In 2023 The Bodega won best newcomer in The East of England Food & Drink awards.
Instagram: @bodega175_norwich
CRUNCH​
Sandwich trio Sacha, Michael, and Joni started Crunch in 2022 from a small pub in East London. Today, Crunch is set to open its third location in London’s booming Soho area, continuing what they call the ultimate ‘Sandwich [up]rising.’ Specializing in their unique cream and butter bread, they promise to leave your taste buds satisfied!
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Instagram: @crunch.london
DOUGH HANDS
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Hannah started Dough Hands 4 years ago in the height of the pandemic. The first pizzas were slung from a couple of Gozneys at a market stall in Brixton. With nearly 10 years of experience making pizza around the world, Hannah had a clear vision for she wanted Dough Hands to be, massive flavours, fun vibes, and quality local ingredients. Dough Hands is currently in residence at the Spurstowe Arms in Hackney where you can expect crispy pies, regular collabs and weekly specials.
Instagram: @doughhandspizza
FOCACCIA MIA
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Brought to you by Ida’s Kitchen, est. 1999 - a family-run culinary powerhouse known for its high-end, prestigious catering. Ida’s two sons, Jamal and Jalees, decided to channel their family’s rich culinary heritage and Napolitan roots into a brand-new venture: Focaccia Mia. Just a year in, they are already making waves, creating an inviting atmosphere where great food meets good vibes. Inspired by the legacy of Ida’s Kitchen, the combination of prestige and soul is a recipe for success, and the brothers are just getting started. Here’s to the delicious journey ahead, fueled by family, passion, and the joy of sharing great food with great people!
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Instagram: @focacciamialdn
HAPPY ENDINGS
​
Terri Mercieca is an ice cream maker, chocolatier, dessert chef and the founder of Happy Endings LDN, a dessert business made famous by their signature ice-cream sandwich. As a chef, desserts have always been Terri’s thing. In 2014, she put down roots in London and founded Happy Endings LDN – since then, she has won the YBF Baking Award and been nominated for CODE Hospitality’s Most Influential Women in Food 2023. She also regularly contributes dessert recipes to food magazines and appears on TV, most recently MasterChef Youth.
​
Instagram: @happyendingsldn
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KÊU
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From Saigon to the streets of London, Kêu brings bold Vietnamese flavours to Soho, Shoreditch, Borough and City. Renowned for our Vietnamese bánh mì baguettes, rice bowls, and noodles, made with fresh, high-quality ingredients. Perfect for a grab-and-go lunch or dinner, our street food dishes are packed with vibrant ingredients.
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Instagram: @keudelilondon
MONDO SANDO
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Camberwell Sandwich goblins. Sample our wares and see god for free.
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Instagram: @mondo.sandwiches
NELL'S KITCHEN​
Nell’s Kitchen is the creation of lifelong sandwich aficionado and self-proclaimed sarnie queen, Nell. Obsessed with sandwiches since childhood, Nell took the plunge in 2022—quitting her job, hopping on her bike, and delivering proper Christmas sandwiches across London. Since then, she's built a cult following by elevating humble ingredients, rethinking nostalgic favourites, and pushing the boundaries of what a sandwich can be. From meal deal makeovers to sandwiches inspired by Britain’s favourite crisps, Nell’s Kitchen is all about thinking outside the box—because no sandwich should ever be boring.
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Instagram: @nellskitchn
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PAULIE'S BAGELS​
We are a husband and wife-run team taking inspiration from the bagel shops, delis, and bodegas of New York. We quickly gained a loyal following for our NYC classics like the Bacon, Egg & Cheese served on our delicious Everything bagels. In late 2023 we opened Paulie’s on Well Street to operate as our main bakery and production space. Our 100% sourdough bagels are hand-rolled, boiled and baked fresh here every day, 7 days a week. It is now a busy high street bakery and supplies bagels to a steady stream of locals as well as our original site in Netil Market that is still going strong.
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Instagram: @pauliesbagels
ROGUE SARNIES
​
Nestled next door to our restaurant Rogues, our charming little conservatory, home to our wood fire sandwich shop has taken hold of Hackney Road. Alongside our Head Chef Alex we have crafted the perfect pairing by combining our signature chewy, charred, wood-fired rolls with the finest seasonal British and European produce, artisan charcuterie, and wood-fire roasted joints. We bake all of our bread in-house, every day, using our wood fire oven. Made with regeneratively farmed British and French flour from Wildfarmed and a certified MSC mix of British Wood, our bread boasts a chewy, airy texture with a delicate, crisp, charred crust.
​
Instagram: @rogue_sarnies
RUBEN'S REUBENS
​
Ruben Dawnay rose from the lockdown ashes by setting out to smoke meats and home-cured fish from the garden of his parents' Brixton abode. Paying homage to his Polish-Jewish heritage, Ruben’s Reubens was born. Since then, Ruben has been recognised by CODE Hospitality as one of their 30 under 30 rising stars to watch, dominated several pop-ups across the city, mastered the meal kits trend and slung tacos at Meatopia 2022 and for Delli.Market.
​
Instagram: @rubens.reubens
TOKLAS BAKERY
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Kyran McAdam has been Head Chef of Toklas Bakery since October 2022 having previously worked at BAO and Firebird. During his time at Toklas Bakery, he's crafted an ever changing menu consisting of sandwiches, salads, risottos & stews, focusing on the very best seasonal produce. A staple of this is his Roast Chicken Focaccia thanks to its signature punchy garlic aioli and crispy chicken skin. Having collaborated with the likes of Jeremy Chan and Nicola Lamb, Kyran takes inspiration from the likes of Apollo Bar, Bocca di Lupo & Chez Panise.
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Instagram: @toklas_bakery
WILDE'S
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Wilde's is a new-wave Jew(ish) Deli, first established in Camberwell in 2023 by Ollie Gratter with the aim of bringing new life, energy and excitement to the cuisine in the UK. Specialising in both classic and innovative deli sandwiches and plates, Wilde's have become particularly well-known for their signature salt beef and smoked turkey pastrami, and have hosted sell-out pop ups, supper clubs, collaborations and drops all over London. Their indulgent sandwiches are mostly physics-defying and the attention to detail in how every ingredient is prepared results in some of the most authentic east-coast grub you can get.
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Instagram: @wildesdeli
